After discovering your website on Google and spending more than 5 minutes and 7 pages, John might prove to be very interested in subscribing to your newsletter. Now, you can ask him to.
PadiAct, our real time behavior targeting platform, allows you to interact with the segments of visitors you think are most likely and really interested in subscribing to your email marketing campaigns.
We are developing segment rules based on more than 30 metrics, from traffic sources to visitor type (new or returning) loyalty, frequency, time spent on site, visited pages or categories and goal completion.
You get to apply changes to your website based on your user behavior in real time with no modifications to your source code whatsoever.
It can't get more relevant than this.
PadiAct sends performance data about the running campaign to Google Analytics directly and also reads data from it in order to offer advanced customized reporting and help you in refining your campaign at any point.
PadiAct is offered for free to MailChimp users during the beta period. If you are interested in integrating with other services or using a behavioral targeting implementation specially customized for your website, please contact us.
MailChimp is a full-featured email marketing service dedicated to making it easy for you to keep in touch with your customers.
Get a MailChimp account Now?
MailChimp is free for lists of up to 500 subscribers and 3,000 emails per month. Have a larger list? Choose a monthly or pay-per-email plan.
"The power of PadiAct to increase the number or good quality email subscribers and the delivery force of MailChimp meant that our team could focus on what really they are good at: content. This way we just got to close the circle: good quality content, increased number of email subscribers and assurance of email delivery to our frequent readers."
Marius Serban, Senior Editor
Financial Website for Consumers, Conso.ro